Pulse June 2010 : Page 17

W BY YAEL GRAUER isconsin Dells may bill itself as the Waterpark Capital of the World, but if you follow a curved driveway just miles off the main road, you’ll be transported to a secluded spa tucked away in 26 acres of pine forest. Though critics grumbled that a destination spa in Wisconsin wouldn’t be successful, Sundara founder Kelly Trumbull kept her eyes on the prize. “Many people thought that the Midwest lagged too far behind, but Kelly believed that people in Chicago, Madison and Milwaukee shouldn’t need to get on a plane or travel across the country or across the world; that they deserved a sanctuary right in their own backyard,” said Tara Duarte, director of marketing and leisure sales. Trumbull traveled globally, spotting trends on both coasts as well as internationally, before creating a business plan based on a blend of modern wellness and ancient wisdom. Sundara’s grounds were designed to leave as small an impact on the environment as possible. Although it was challenging to construct the main building with eco-friendly principles in mind, Trumbull remained committed. She made every effort to leave as many trees untouched as possible, and to use any materials they could from the trees they did have to remove. Sundara belongs to the Green Spa network and earned certification from Travel Green Wisconsin, a voluntary program that recognizes businesses that have made a commitment to reducing their environmental impact. “We worked with local architects and used locally sourced lumber and stone in addition to incorporating natural materials from the area, such as ancient Cambrian sandstone, into the landscaping,” Duarte said. Barring plumbing and exterior wall restric- tions, the building design and furniture placement is completely based on the principles of Feng Shui. “Everything is designed to promote the flow of positive energy,” explained Duarte. In addition, Sundara serves organic cuisine prepared using fresh ingredients from local, sustainable sources as much as possible. That commitment to sustainability even went into Sundara’s product line – the Cambrian sandstone found at the property’s excava- tion site is a key ingredient in the products. “We sent it to a lab and had it tested and found that the sand was not only rich in minerals, but also a great exfoliating agent. That was the start of the Sundara sig- nature line of products,” Duarte explained. In addition to the Sundara Sandstone Body Polish, signature products include Nourishing Body Healthy cuisine is part of the daily routine at Sundara. “That commitment to sustainability even went into Sundara’s product line - the Cambrian sandstone found at the property’s excavation site is a key ingredient in the products.” June 2010 ■ PULSE 17

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